01 / Create a collaboration brief
Add a photo, describe your offer and set out what you’d like creators to make.
SOVO / FOR BUSINESSES
Creator marketing.
Made accessible.
Work with vetted creators to bring your products or experiences to life. Reach new audiences and get content for your own channels.
Early access · We’re preparing our first collaborations
THE SOVO PROCESS
From your brief to their content.
Offer a product or experience, with the option to add a fixed payment.
02 / Review applications
View creator profiles and content examples, then accept the people who fit your brief.
03 / Receive agreed deliverables
Manage arrangements, messages and content delivery in one place.
WHY SOVO
Creator reach. Content to keep.
Less to organise.
Vetted creators. Content you can reuse. One place to manage it all. SOVO brings briefs, applications, messages and delivery together for product brands, hospitality and experiences.
CLEAR EXPECTATIONS
One collaboration.
One agreed brief.
What can I offer?
A product, a hosted experience, or either with a fixed payment. Creators see your offer and the content requirements before applying.
What content is included?
The standard package is one Reel or TikTok of at least 15 seconds, posted to the creator’s account and kept live for 30 days, with the final video uploaded to SOVO. You can instead specify a content-only package, such as two unposted videos. All requirements must be clear in the brief before creators apply.
How do I choose a creator?
Review applicants’ profiles and content examples, then accept the creators who suit your brief. Their collaboration starts as soon as you accept.
Can I reuse the content?
The final video is included for use on your social channels, website and in paid advertising, subject to the agreed creator terms.
Is SOVO for online brands or venues?
Both. You can offer products, hospitality or experiences. Your brief makes clear what’s included and whether the collaboration is in person.
BUSINESS ACCESS
Let's put your business in the conversation.
Create your business account and tell us what you offer.
We’re preparing the first SOVO collaborations.
Apply now